From low milk prices to 100% raw sales with the CSA model
By Martha Hoffman Kerestes
Alfred Station, New York — After four decades of dairying, hauling costs and low milk prices made shipping grassfed organic milk unsustainable for the Snyders. Sometimes the milk check hardly covered the electric bill.
For Kelby and Kristina and Kelby’s father Jerry, there were two choices: stop dairying or massively scale raw milk sales.
The odds looked stacked against the raw milk option. The farm isn’t in a densely populated or wealthy area, New York regulations only permit on-farm sales, and current raw milk customers were relatively few. It was going to take some serious creativity to make a go of it.
In the face of the unknowns, the family took a leap of faith and gave notice to their milk buyer in November 2022. The milk truck came for the last time on April 29, 2023.
CSAs were the ticket
Existing raw milk sales were consistently 30-50 gallons a week. The 45-cow herd milked once a day was producing about 500 gallons weekly, so the Snyders needed to make ten times the current sales. A tall order, but they believed the demand would be there and therefore didn’t scale down the cow herd.
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